Can You Guess the Athletic Brand From the Logo?

By: Olivia Cantor
Estimated Completion Time
3 min
Can You Guess the Athletic Brand From the Logo?
Image: Klaus Vedfelt / DigitalVision / Getty Images & Wiki Commons by Rich Witamin

About This Quiz

Athletic brands are very much recognizable the world over.

During the early 1900s -- and even earlier -- many of these brands were already in the market, but they had yet to embark on a cooler kind of "selling technique." At a time when brand advertisements were very much about hard selling, there were times that people got turned off by these styles.

Ever since the '80s, '90s and up to the present time, the testimonials rather played us a bit. Of course, there are some brands that paid athletes to speak for their products, and this is actually the default mode most times in this day and age. Perhaps before they became popular, the athletes really had their own brand loyalty to the products and actually used them. But it's a different thing if you get paid to use a certain brand, just so you can give a great testimonial about it. 

Regardless of whether you believe in testimonials from athletes or not, that's fine. We're sure you have your own brand loyalties anyway, and now it's time to put that to the test! See if you can name these brand logos of athletic stuff. Go!

Nike
Wiki Commons by Timidonfire
Do you recognize this go-getter brand’s logo?
British Knights
Nike
Avia
Keen
Correct Answer
Wrong Answer

When it comes to general retail goods and services, Nike still ranks first on the list of the top sports shoe brand in the athletic footwear industry. That's in the U.S., and the ranking was for 2018.

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The North Face
Wiki Commons by Unknown
How about this mountaineering fave?
The North Face
Mountain Hardwear
Stio
Evolv
Correct Answer
Wrong Answer

Mountaineers of all kinds swear by their gear made by The North Face brand since it has been in existence since 1968. Mountain climbers of all kinds, especially those who go on Mt. Everest expeditions, have used the brand's outerwear, tents, sleeping bags, coats, and other kinds of climbing equipment during their momentous journeys.

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Under Armour
Wiki Commons by Under Armour
What about this American apparel brand?
New Era
Starter
L.L. Bean
Under Armour
Correct Answer
Wrong Answer

A sort of "newbie" in the footwear market industry is Under Armour, even though it has been in existence since 1996. According to marketing experts, it's a leading sporting products supplier, but it still lags behind the more recognizable brands like Nike and Adidas when it comes to athletic footwear.

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Wilson
Wiki Commons by Alvarosct02
Volleyball players, can you name this one?
Molten
Mikasa
Beta
Wilson
Correct Answer
Wrong Answer

Remember that famous volleyball in the 2000 film, "Cast Away," starring Tom Hanks? Rumor has it that sales of that volleyball brand "spiked" (pun intended!) due to the extra popularity it gained from that movie. Yes, the brand was Wilson.

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Adidas
Wiki Commons by Unknown
Can you identify this longtime brand of footwear?
Skechers
Newton Running
Adidas
Grosby
Correct Answer
Wrong Answer

The German-originated shoe brand, Adidas, can count on its old-fashioned design with the iconic three stripes since this is becoming "retro chic" these days. But, of course, the global brand also manufactures their newest top-of-the-line shoes, and they rank among the top three best-selling brands in the global athletic footwear market.

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Reebok
Wiki Commons by Reebok Ltd.
Do you know this English brand?
Reebok
Goral
Walsh
Hotter
Correct Answer
Wrong Answer

Lancashire, England, is where the Reebok brand of sports shoes originated, but they now count Boston, Massachusetts, as their headquarters. Since 2005, the brand has been under Adidas as a subsidiary. Nowadays, Reebok is very active in sponsoring the Ultimate Fighting Championship (UFC) as well as Les Mills and CrossFit.

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Everlast
Wiki Commons by Crowley90789
Boxers know this one. What’s the brand?
Golden Boy
Everlast
Fighting
Pro Mex
Correct Answer
Wrong Answer

If you’ve ever watched a boxing match on the professional or amateur level, chances are you’ve already seen this Everlast logo. It’s the brand emblazoned on the boxers’ gloves, the garter bands of their shorts, and even the boxing ring sometimes has this logo printed there.

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Converse
Wiki Commons by Converse
Can you name this skateboarder fave?
Heelys
Thrasher
Converse
Route One
Correct Answer
Wrong Answer

Converse is more of a lifestyle brand than an athletic brand. That's why it's a favorite pick among skateboarders who mesh the fun skateboarding sport within their lifestyle. But did you know that they also made military footwear during World War II? Now, that's great service to the country!

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Speedo
Wiki Commons by Speedo
Swimmers know this one. What’s the brand?
Maru
Speedo
Aquafeel
Arena
Correct Answer
Wrong Answer

The Speedo company was actually established in Sydney, Australia, in 1914, but it's now based in Nottingham, England. Globally, though, swimmers swear by the brand's reliability when it comes to manufacturing high-quality swimwear and related accessories for the sport, such as goggles and swimming caps. And as a nod to its Aussie roots, that logo is actually a boomerang, mate!

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Oakley
Wiki Commons by Oakley, Inc.
Athletes who need eyewear use this brand. What is it?
Smith
Bollé
Oakley
Bliz
Correct Answer
Wrong Answer

If you need to wear some form of eyeglasses or eyewear for sports, chances are, you've come upon Oakley, since they hold many patents and have been developing specialized eyewear for all types of sports. Their eyewear products are heavily used skiing, snowboarding, tennis, cycling, golfing, and many more sports.

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Spalding
Wiki Commons by Unknown
Can you recognize this basketball fixture of a brand?
Spalding
Jordan
And1
Starbury
Correct Answer
Wrong Answer

Spalding is a very versatile manufacturer of sporting goods based in the U.S., but they are perhaps most associated with basketball. That's because their basketballs are used widely in several leagues. But they also produce many kinds of balls and equipment related to other sports, such as American football, soccer, baseball, softball, and volleyball.

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JanSport
Wiki Commons by Haolenate
When it comes to bags, this brand is an American favorite. What is it?
Aer
Topo Designs
GORUCK
JanSport
Correct Answer
Wrong Answer

JanSport is one of the most recognizable global brands for backpacks, and they have an entire line of backpacks for sporting enthusiasts of all types.

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Champion
Youtube by RAG nice stuff
What’s this sports-appropriate brand?
Fastime
Champion
RIPNDIP
Boom! Boom!
Correct Answer
Wrong Answer

Champion manufactures a lot of sports jerseys, and they claim to be the pioneer in putting numbers and athlete’s names on sports jerseys. They are indeed a champion brand in leading that kind of innovation!

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Puma
Youtube by Puma
Can you name this brand?
Puma
Lacoste
Abercrombie & Fitch
Baby Phat
Correct Answer
Wrong Answer

That unmistakable wild cat jumping over the letters of the brand is rather easy to guess -- it's a puma, therefore the brand is Puma. The sportswear company was founded in Germany, and its current headquarters are in Bavaria.

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New Balance
Wiki Commons by New Balance Inc.
Can you name this multinational sneaker brand?
Sanjo
Dinamo
New Balance
Hummel Hive
Correct Answer
Wrong Answer

Did you know that New Balance has been around since 1906? This is a multinational company today, and it has its roots in Massachusetts, particularly Boston.

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Lululemon
Youtube by Infonews
Yoga peeps, can you name this clothing brand?
Manduka
Lululemon
Body Angel
Onzie
Correct Answer
Wrong Answer

Lululemon Athletica is a Canadian brand of athletic wear that specializes in yoga apparel. However, the company and its former CEO have been embroiled in several controversies in recent years, as its pricing was also criticized for being too costly. Nonetheless, the brand has a huge following of loyal customers.

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Saucony
Wiki Commons by Unknown
If you like good American-made shoes, you can buy this brand. What’s it called?
Saucony
SOM
Hersey
Munro
Correct Answer
Wrong Answer

This brand got its name from the Saucony Creek in Pennsylvania, since it was established there in the late 1890s. Since people were confused about its pronunciation, the company put out an ad campaign that featured how it's supposed to be said: “Sock a knee!”

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Billabong
Wiki Commons by JenniferGloverBB
Many types of board sports enthusiasts know this one particular brand logo. What is it?
O’Neill
Hurley
Billabong
Vol Com
Correct Answer
Wrong Answer

If you’re a true-blue surfer, snowboarder or skateboarder, then chances are, you’ve come across Billabong at certain points in your board sport life. But if you’re also the beach bum kind, they also manufacture apparel suited for that purpose.

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Quicksilver
Yotube by Quicksilver
Surfers know this rad brand! What is it?
Rip Curl
Reef
Quiksilver
Vans
Correct Answer
Wrong Answer

Quiksilver is a very friendly brand that caters to laid-back surfers and snowboarders alike. If you’re new to surfing, they also have a wetsuit guide to help you shop for the right one for you.

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Atomic
Wiki Commons by Rich Witamin
Winter sports enthusiasts will easily recognize this brand. What is it?
Helly Hansen
Atomic
High Sierra
SmartWool
Correct Answer
Wrong Answer

Atomic is one of the brands under the Amer Sports company which is based in Helsinki, Finland. That's why it's no wonder that this specific brand manufactures winter sports equipment and gear, and they cater to the needs of all types of skiers.

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Umbro
Wiki Commons by Unknown
What’s this popular shoe brand?
Nivia
Performax
Umbro
Xero Shoes
Correct Answer
Wrong Answer

Umbro is a company based in Greater Manchester, England, but it was established in Wilmslow in 1924. Today, it's known to produce sportswear for soccer players, ranging from apparel to footwear.

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Mizuno
Wiki Commons by Mizuno Employee
What’s this brand with which golfers are familiar?
Callaway
Titleist
Mizuno
TaylorMade
Correct Answer
Wrong Answer

The Japanese brand, Mizuno, was the first to manufacture golf clubs in their country. Today, their brand is widely used worldwide by many golfers, including Tiger Woods when he was just starting out.

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Roxy
Youtube by Roxy
Do you recognize this women’s lifestyle brand?
Rykä
Roxy
Russell Athletic
Hanes
Correct Answer
Wrong Answer

Roxy was initially perceived as a swimwear line dedicated to women, but it was actually built as a spinoff brand to cater to women surfers. Its parent company is Quiksilver which primarily catered to boys and men, so they decided to create a parallel female counterpart.

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Skechers
Wiki Commons by Skechers USA
Sounds like artists wear them, too. What’s this brand?
Filling Pieces
Valentino
Skechers
F-Gali
Correct Answer
Wrong Answer

​Skechers is one of the leading brands that belong to the "athleisure" category, meaning they are manufactured as athletic footwear, but the people who buy them don't necessarily use them for athletic activities. And for manufacturers, that's totally fine, because it gives more leeway for their shoes to be flexible in many types of activities. Thus, they fall in between the lifestyle brands and the athletic brands.

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Black Mamba Elite
Youtube by BlackMambaElite
MMA fans will also be familiar with this brand. What is it?
Shock Doctor
Black Mamba Elite
Rival
Title
Correct Answer
Wrong Answer

From the logo alone, you'd know that Black Mamba Elite is a brand that specializes in being swift and powerful, just like the snake emblazoned on their logo. But their philosophy also has an acronym for MAMBA, which they say stands for "mind above matter beats anything," like a motto for all MMA players using this brand.

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Asics
Wiki Commons by Unknown
Familiar with this shoe brand? Name it!
Onitsuka Tiger
British Knights
Avia
Asics
Correct Answer
Wrong Answer

Did you know that Asics is actually an acronym which stands for “anima sana in corpore sano,” a Latin phrase that means "healthy soul in a healthy body.” And it’s also a Japanese brand that got its humble start in Kobe, where its founder is from.

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Ralph Lauren
Youtube by Shakeeth Baskaralingam
This famous logo is from which brand?
Tommy Hilfiger
Ralph Lauren
Prada
Guess
Correct Answer
Wrong Answer

That unmistakable polo player mounted on a horse logo defined what polo shirts ought to be like, thanks to designer Ralph Lauren. The logo used to be small, emblazoned usually on the upper left chest area of a collared polo shirt, but this logo has since grown larger, which is what the brand prefers now.

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Merrell
Wiki Commons by Merrell
They make great shoes for mountain climbing. What’s the brand?
Merrell
Etnies
Steve Madden
J. Crew
Correct Answer
Wrong Answer

Merrell started out as a company that specialized in hiking boots in the early '80s. Today, they're very popular for other kinds of footwear used in trail running. They also manufacture outerwear apparel for men, women, and even kids.

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Le Coq Sportif
Youtube by Rachid Tezzan
Can you guess which European sports brands this is?
Diadora
Hoka One One
Le Coq Sportif
K-Swiss
Correct Answer
Wrong Answer

Yes, that is indeed a rooster in its logo, and Le Coq Sportif is indeed French. It was established in 1882, and today the company acts as the official supplier of sports uniforms of certain teams in basketball, football/soccer, rugby, boxing, cycling, and tennis.

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Timberland
Youtube by Treand Nation LLC
Do you know this footwear brand?
Imperial Motion
Timberland
Ahnu
Ewing Athletics
Correct Answer
Wrong Answer

The American company, Timberland, sells outdoor apparel, but they are more famous for selling outdoor footwear. For people who love spending time outdoors for leisurely activities or sports activities, Timberland carries many items to address specific outdoor needs of men, women, and children.

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Dunlop
Wiki Commons by Unknown
Tennis players know this one by heart. What is it?
Sergio Tacchini
Joma
Dunlop
Allen Edmonds
Correct Answer
Wrong Answer

When It comes to tennis equipment and golf gear, Dunlop is one of the most recognizable brands around. Tennis fans might be familiar with that D logo inside an arrow since that’s emblazoned in tennis balls played in major competitions, as well as in the bags, accessories, and rackets used by athletes.

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Columbia Sportswear
Wiki Commons by Justina Simon Giga
When it comes to American outerwear, what longtime brand comes to mind when you see this logo?
Belong Designs
Altra Running
Columbia Sportswear
Starter
Correct Answer
Wrong Answer

Since Columbia Sportswear specializes in what they call outerwear, it’s no surprise that they sell hiking gear, fishing, and hunting clothes. They also have great trail running gear as well as casual wear for daily use.

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Nfinity
Youtube by Bristol Angling Centre
This brand knows cheerleaders well. What is it?
Prana
Nfinity
Hurley
Athleta
Correct Answer
Wrong Answer

Nfinity focuses on women’s sporting apparel, especially those involved in volleyball, basketball, and cheerleading. They design shoes and apparel for these sports, as well as great bags to carry stuff from the fields to the lockers. Go, Nfinity, go go Nfinity!

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ArcTeryx
Wiki Commons by Matti Blume
This brand specializes in winter sports apparel. What is it?
Burton
Point6
Arc’Teryx
ThermaCELL
Correct Answer
Wrong Answer

Arc’Teryx is a Canadian brand that specializes in winter-themed apparel. People can choose which types based on the activities they prefer, such as Alpinism and climbing, skiing and snowboarding, or hiking and trekking.

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Crocs
Youtube by Company Man
It may sound like it’s made from an animal, but it’s not. What is this brand?
Crocs
Lacoste
Field & Stream
Oiselle
Correct Answer
Wrong Answer

That unmistakable Crocs clogs also stepped over the line to address sporty needs. That’s why they also created a line of sports sandals and sports clogs for those who don’t really need a full-on sneaker for their sporting needs.

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Fila
Wiki Commons by Fila Ltd.
Can you feel this shoe brand?
DC Shoes
New Era
Coach
Fila
Correct Answer
Wrong Answer

Fila began as an Italian brand since it was created in 1911 in Biella, Italy, and named after its founder, Giansevero Fila. But it’s now owned by Koreans, and their base is in Seoul.

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Kappa
Youtube by Macdaddypimpping
Car racers might know this one. What is this brand?
Speed Zone
Simpson
Kappa
Mechanix Wear
Correct Answer
Wrong Answer

Kappa manufactures sportswear for those who are into car racing, sailing, fencing, and martial arts. But this is also a recognizable brand for those who are into team sports, such as football or soccer, volleyball, and basketball.

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Sperry Top-Sider
Youtube by Sperry
If you’re going near a boat, wear this! What’s this brand?
Quoddy
Nautica
Sperry Top-Sider
Old Navy
Correct Answer
Wrong Answer

The logo of Sperry Top-Sider looks like a boat’s sail because their primary product is boat shoes. Its inventor was inspired to design a non-slip boat shoe after he slipped and fell overboard! But for branding purposes, the company is now known mainly as Sperry.

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Brooks Sports
Wiki Commons by Unknown
What’s the name of this running-focused brand?
Pony
Krimsom Klover
Spira
Brooks Sports
Correct Answer
Wrong Answer

Brooks is a brand with which runners are familiar since that’s the crowd to which it caters. Brooks also focuses on developing great sports bras for women, and even have different types for low impact, medium impact, and high impact use.

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Coleman
Youtube by ColemanHomeComfort
Bet you didn’t know this brand also made sporty gear. What’s the brand?
Louis Vuitton
Coleman
Eddie Bauer
Prada
Correct Answer
Wrong Answer

If you think Coleman is solely about making kerosene lamps and camping gear, think again. They have a line called Coleman Powersports that has ATVs, scooters, go-karts, dirt bikes, and even boat motors. Have fun riding in the wild!

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Klaus Vedfelt / DigitalVision / Getty Images & Wiki Commons by Rich Witamin